Instructor

Davina Stanley
FAQ
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What is different about structured communication?
Structured communication techniques were developed at McKinsey in the 1960s by a team led by Barbara Minto. Sometimes called the Pyramid Principle, structured communication asks you to organise your messaging around one central message. This message is supported by a small number of ideas that are tightly structured one of two ways.
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Who is the Clarity Hub for?
Anyone who wants to improve the clarity of messaging in their papers and presentations. Ideally, you will already have a foundation in structured communication techniques, although this is not essential.
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Why join the Clarity Hub and not just do a course?
I encourage you to join the Hub after you have completed a structured communication course or read a book. The Clarity Hub helps you get more out of the approach, but doesn't introduce the basics.
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What credibility do you have to teach structured communication?
I learned the techniques at McKinsey. Barbara Minto reviewed and approved my Pyramid Principle training in 2009.
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